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Finance & Accounting

What Causes Stock Market Swings?

Tariffs? Job reports? Oil prices? A new volatility index pinpoints which factors make investors feel uncertain.

A leader chooses their own path
Careers

Are You Doing the Work You Were Meant to Do?

It’s never too late to forge your own path. Here are four steps.

Careers

Take 5: How to Kickstart a Successful Career

Young professionals, smart decisions now will open doors for you in the future.

Careers

Podcast: Let Your Purpose Guide Your Career

How to “align your role with your soul.”

Marketing

The Dos and Don’ts of Repositioning Your Brand

This “strategy of last resort” should not be undertaken lightly. An excerpt from Kellogg on Branding in a Hyper-Connected World.

Marketing

Want Your Kids to Eat More Healthy Food? Offer Them Less.

Here’s a counterintuitive way to make carrots more “yummy.”

Careers

In the Hunt for Top Talent, Don’t Overlook Older Workers

A veteran recruiter shares tips on hiring this valuable, and growing, segment of the labor force.

Policy

How Big Is the Gender Gap in Science Research Funding?

Two new studies look at who wins the prestigious grants and prizes that can make or break a scientist’s career.

Finance & Accounting

A Comprehensive Model for Building Winning Stock Portfolios

Linking fundamental analysis and portfolio optimization may be the key to solving the “investor’s problem.”

Marketing

A Surprisingly Simple Way to Encourage Customers to Take a Risk

How certain kinds of visuals can inspire people to be more adventurous.

Customer Research in all seasons.
Marketing

5 Ways to Know Your Customer Better Than Your Competitors Do

For starters, get out of the office and find your end users.

Careers

How Introverts Can Learn to Love Networking

Four tips for turning this trait into a “networking superpower.”

Man reading financial literacy book in living room.
Careers

Worried You’re Not Saving Enough for Retirement? Here’s What You Can Do.

An economist offers suggestions for individuals and policymakers to help make retirement more secure.

Innovation

Podcast: Unleash Your Inner Designer

You—yes, you!—can use design thinking to find creative solutions to your customers’ problems.

Organizations

Take 5: Cultivating Empathy in the Workplace

What to understand about this critical, but surprisingly complex, trait.

Moviegoer looking at ipad in Times Square.
Marketing

What You Need to Know about the Newest Frontier of Brand Storytelling

An excerpt from Kellogg on Branding in a Hyper-Connected World explores the power of a “transmedia” approach.

Economics

When an Industry Consolidates, What Happens to Wages?

A surprisingly consistent answer has emerged in one sector: healthcare.

Policy

Do Police Body Cameras Provide an Impartial Version of Events?

New research reveals that people assign blame differently after viewing body cam versus dash cam footage.

Organizations

Bias in Organizations May Not Just Come from the Top

Leaders can face bias from their staff, too. A new study shows that male teachers are more likely to leave schools that are led by women.

marketers look at outliers in their data.
Data Analytics

To Improve Customer Experience, Embrace the Outliers in Your Data

Don’t ignore them. Let them highlight your biggest failures and juiciest opportunities.

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