Kellogg Insight
Skip to content
Strategy

How Bell’s Became So Many People’s Local Beer

A Q&A with CEO Laura Bell on preserving company culture while growing aggressively.

A CEO's risk aversion encourages underperformance.
Finance & Accounting

How Risk Aversion Motivates Executives

Incentivizing leaders with too much stock promotes caution—and encourages underperformance.

Social Impact

To Stop ISIS Recruitment in Western Countries, Promote Assimilation

An outsized number of radicalized recruits come from prosperous, egalitarian nations where Muslims feel isolated.

Even YouTube Stars Need the Traditional Media Spotlight

Sure Netflix and e-readers have upended distribution, but creative industries still rely on legacy media.

Leadership

Take 5: How Leaders Can Stamp Out Bad Behavior and Create a Culture of Integrity

Practical tips to reign in an unethical boss and encourage employees to do the right thing.

Marketing

The Secret to Ulta Beauty’s Success: Joy

A Q&A with Ulta’s marketing head on how consumer insights helped a brick-and-mortar chain thrive in the age of Amazon.

School gun violence is linked to the unemployment rate, and can be seen as a symptom to a struggling economy.
Economics

School Shootings Rise and Fall with the Unemployment Rate

Researchers set out to quantify gun violence at U.S. schools and made a surprising discovery.

Organizations

The Psychology Behind Fake News

Cognitive biases help explain our polarized media climate.

Marketing

Podcast: How to Steer Your Company Through a Twitter Firestorm

Plus, engage your customers by establishing your company’s audio brand.

Take 5: How to Nurture Your Work Relationships

Ways to improve negotiations and better manage conflict at the office.

Policy

Companies Want to Hire the Best Employees. Can Changes to the H-1B Visa Program Help?

The current lottery is not optimal for top foreign applicants or the companies that want to hire them.

Leadership

Are Your Employees Putting the Company's Interests First?

A new tool measures a firm’s “stewardship climate.”

Organizations

Should You Hire Someone with a Criminal Record?

Companies that give ex-offenders a fresh start may be rewarded with employees who stick around.

Entrepreneurship

Finding the Right Partner Can Make or Break Your Startup

A Q&A on why you should “date before you marry” with an entrepreneur who took the plunge.

Using the psychology of persuasion to sell a new idea.
Innovation

Four Tips to Persuade Others Your Idea Is a Winner

Want to shake up the status quo? Use psychology to your advantage.

Policy

What Volkswagen's Emissions Scandal Can Teach Us about Why Companies Cheat

Tighter standards may backfire in industries with fierce competition.

Policy

Why Are We So Quick to Excuse Drunken Behavior?

From criminal sentencing to corporate indiscretions, we hold people less accountable when alcohol is involved.

Careers

Take 5: Lead Better Teams, Engage More Customers, and Find Your Next Market

Kellogg professors offer tips to grow your career and your organization.

Marketing

How to Ensure Your Great New Product Reaches the Right Customers

Don’t neglect distribution-channel strategy: “disaster lurks around the corner if you don’t pay attention.”

45 46 47 48 4950 51 52 53
close-thin