Marketing

Real Men Don’t Eat Very Berry Cheesecake

Manly preferences take their toll

Politics & Elections

A Populist Paradox

Populist policies may harm voters but reward leaders

Marketing

Generous Paupers and Stingy Princes?

Power and consumer spending

Politics & Elections

First Among Equals?

Prime ballot position improves a candidate’s chances of winning office.

Better Decisions Through Diversity

Heterogeneity can boost group performance.

Policy

Big Tax Breaks Beget Small Investments

Why the American Jobs Creation Act lowered taxes but failed to spur domestic investment

Policy

Valuing the Government Guarantee

Determining the U.S. government’s liability for Fannie Mae and Freddie Mac

Policy

Engineered Electioneering

The “when” and “what” of candidates’ messages.

Leadership

Successful Mediators Wanted: No Robe Required

Skill should trump judicial experience when choosing a mediator?

Economics

Why Broadband Prices Haven’t Decreased

Creating the first broadband consumer price index

Leadership

Corporate Sweet Talk

How flattery can earn seats in the boardroom

Social Impact

Sustainability Is a Team Effort

Corporate sustainability works best when employees are stakeholders

Marketing

Writing the Books on Sales Forces

Looking back on the career of Andris Zoltners

Marketing

Reframing the Poverty Problem

Marketing can help address social ills

Economics

Pick a Rule, Any Rule

The evolution of choice

Marketing

The Downside of Deliberating

Why you may not want to think it over

Finance & Accounting

Valuing Possibilities

Investment behavior and stock returns may measure growth opportunities

Policy

Spent

What happened to the 2008 stimulus checks

When Security Analysts Talk, Who Really Listens?

Large and small investors find different results when following analyst recommendations

Policy

Recession-Fighting Serendipity

Well-timed government spending can blunt economic contractions