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November 2013

Marketing

The Second-Mover Advantage

A primer on how late-entering companies can compete with pioneers.

Leadership

Powering Through the Interview

A powerful mindset can help applicants land the job.

Leadership

Corporate Culture—Not Lip Service—Counts

Establishing a bona fide “culture of integrity” can be costly for a corporation, but the economic returns are real.

October 2013

Leadership

Managing Trust in the Workplace

The perils of breaking promises to employees

Innovation

When the Experts Are Biased

Do experts on committees help or hinder decision making?

Policy

Looking Good for the Regulators

Efforts to avoid regulator scrutiny come with downsides

September 2013

Teamwork

What Big Pharma Wants in a Partner

For pharmaceutical companies looking to partner with biotech start-ups, scientist reputation and status play an important role.

Finance

A Crystal Ball for the Courtroom

A new model predicts the outcome of securities fraud class action lawsuits

Marketing

When Two Products Are Less Than One

Why Bundling Can Sometimes Hurt Sales

Organizations

Doing Business in the Middle East

Americans and Middle Easterners approach negotiations differently

August 2013

Policy

Freed from Employment Lock

Obamacare may lead people to choose to leave the labor market.

Marketing

Good Customers, Bad Reviews

Deceptive product reviews aren’t always written by the enemy—or even in anger

Teamwork

Everyone Loves a Generalist

Specialists are undervalued, on sports teams and in the workplace

Economics

The Risks and Rewards of Experience Abroad

Do past international investments help or hurt a company’s chances of succeeding in a new market?

Finance

Who Does Better Business in China?

Foreign investors can do just fine

July 2013

Operations

Shop Online, Pick Up in Store?

The option helps companies’ sales in a surprising way

Economics

How to Win at Risk

A Q&A with Russell Walker about risk management

Social Impact

The Games Companies and Activists Play

When is corporate activism most effective?

Finance

What Really Spurred the Great Recession?

Globalization and the U.S. dollar are as much to blame as banks.

June 2013

Teamwork

The Coworker Network

How companies can use social networks to learn who knows what

Strategy

Maximizing Happy

What happens when we put effort toward intangible goals like happiness?

Organizations

Would You Like Your Bonus in Cash or Cake?

Less countable rewards can be more satisfying

Strategy

The Importance of Appearing Savvy

Women especially benefit from knowing market rates for car repairs

May 2013

Finance

When Booms Go Bust

The housing market is finally on the upswing. Will it last?

Entrepreneurship

Why Inventors Become Entrepreneurs

Tacit knowledge is critical for innovation

April 2013

Economics

Teaming Up to Cash In

How does competition work in the venture capital industry?

Policy

All Gain from Guaranteed Access to Key Goods and Services

A guaranteed minimum distribution system is optimal

Careers

Hirable Like Me

Interviewers favor applicants who remind them of themselves

Leadership

What Makes an “Act of God”?

Why some use religion to make sense of natural disasters

Marketing

To Defend or Not to Defend?

What to do when a competitor enters your industry

March 2013

Marketing

That Brand Sells What?

How to take a successful brand into uncharted territory.

Teamwork

Collaborate Better

A Q&A with Leigh Thompson about working creatively in teams.

Economics

Who Wants to Be First Mate On a Sinking Ship?

Companies in financial distress have trouble attracting the talent they need to right themselves.

Operations

Whipping the Supply Line into Shape

New insight into the bullwhip effect.

Social Impact

Managing the Reputational and Market Risks of Social Activism

Executives should understand how protesters actually affect financial performance.

Social Impact

Pinpointing the Value in CSR

The unexpected link between CSR spending and financial performance.

Social Impact

Being Smarter with CSR

This special issue devoted to corporate social responsibility (CSR), with articles written by our faculty, was published in conjunction with the Kellogg-Aspen Conference.

Social Impact

When and How to Drive Real Value with CSR

Executives can improve their bottom lines by using CSR in targeted circumstances.

Climate & Sustainability

The Hidden Drivers of Corporate Sustainability Initiatives

Understanding the impact of everyday interactions can help rally support for initiatives.

February 2013

Policy

Mapping Toxicity

Bringing transparency to risk assessment.

Economics

Principles of Pricing

Counterintuitive ideas on pricing in a competitive environment.

Accounting

Managing Managers' Reputations

How managers’ concern for their reputations influences their disclosure of earnings forecasts.

Marketing

When Seeing Leads to Buying

Recent research indicates that seeing a new vehicle on the road can help sway some drivers to buy.

January 2013

Marketing

Leave My Brand Alone

What happens when the brands we favor come under attack?

Marketing

Buying and Selling Seasonal Goods

Decoding the dual dilemmas faced by customers and retailers.

Finance

How Bankruptcy Spreads

The bankruptcy of a single airline can reduce collateral values industry-wide.

December 2012

Policy

"Equity Tunneling" Affects Market Outcomes

Securities regulation can boost share price.

Teamwork

Is Wikipedia Biased?

Verifying the “neutral point of view”

Social Impact

The Price of Pollution

How much does environmental activism affect a corporation’s bottom line?

Operations

Outsourcing Contracts in Service Industries

A new model reveals a surprisingly simple pricing scheme for outsourced service contracts.

November 2012

Family Business

All in the Family

Grantmaking of family and non-family foundations differ in predictable ways.

Policy

Which Form of Government Is Best?

Democracies may not outlast dictatorships, but they adapt better.

Policy

Why Are Presidents Less Effective than Prime Ministers?

Using game theory to model political systems leads to surprising insights.

Marketing

Peeking Inside the Wallet

How much do consumers spend on their credit cards?

October 2012

Finance

The Risk of Risk Avoidance

Firms with high managerial ownership may invest too cautiously.

Leadership

Flattery's Dark Side

Why you may want to consider how much you compliment.

Operations

How Much Is Your Customer's Time Worth?

If you are in fast food, a surprising amount.

Marketing

Balancing Results and Revenue

Tweaking keyword auctions to benefit search engines and Internet users.

September 2012

Leadership

Breaking Through the Glass Ceiling

Women lend women a helping hand to obtain top positions.

Leadership

The State of Gender and Equality

An interview with Alice Eagly.

Human Behavior

Are Numbers Gendered?

What they reveal about the human mind.

Leadership

Is There a Female Leadership Style?

Data suggests the answer is “Yes”

Careers

Leveling the Playing Field

Small tweaks help first-generation college students succeed.

Leadership

Braggarts Become Leaders

Women at a disadvantage when competing for leadership positions.

August 2012

Accounting

More Than Risk Management

Non-hedging derivatives broadly used, but also broaden risks.

Finance

Housing’s Albatross

Negative equity weighs on the market.

Climate & Sustainability

The Low Cost of Capturing Carbon

A climate-friendly technology may be cheaper than we thought.

Economics

Who Wins with the Smart Grid?

Uncertain economics cloud the grid’s future.

Leadership

Mastering Motivation

Finding a better way to work toward your goals.

July 2012

Finance

Volatile Assets

Why we know less about bonds than we thought.

Operations

Why You Should Accept Returns

Best handling of merchandise returns may be counterintuitive.

Human Behavior

Decisions, Decisions

Why humans can’t seem to make the “right” choices.

Leadership

Do Less

Why managers should stop micromanaging and trust their employees.

Human Behavior

Buying Behaviors of Emerging Middle Classes

How new consumers in developing nations choose their brands.

June 2012

Healthcare

When Hospitals Turn Away Ambulances

Uncovering flaws in a policy intended to prevent ER overcrowding.

Healthcare

Rebooting Employer-Sponsored Healthcare

Would employees be happier with more health plan choices?

Data Analytics

The Specifics of Sleep

Using statistics to understand sleep better.

Policy

Will Doctors Work Less Under “Obamacare”?

The effect of lower reimbursements on the medical workforce.

Healthcare

How Poverty Damages Health

Anti-poverty programs boost recipients’ well-being.

Healthcare

A Patient, Not a Person

Medicine’s bad habit of dehumanizing patients.

May 2012

Economics

Which Plane Lands Last?

The tricky science of weather delays and airport landing slots.

Policy

The Impending Pension Problem

Pension liabilities are a massive hidden debt.

Leadership

What Constitutes Torture?

Perceptions change based on personal experience.

Marketing

Goes Together Like Guilt and Pleasure

Guilty pleasures may be the best kind.

Policy

A Strategy for Peace

How world leaders should react to provocateurs.

April 2012

Politics & Elections

The Oprah Effect

Celebrity endorsement of political candidates can make a difference at the polls.

Marketing

Buy Bigger, Feel More Powerful

Compensating for powerlessness through purchases.

Teamwork

Networking to the Top

Social connectedness could explain wealth inequalities.

Finance

The Trouble with VPIN

New economic indicator fails to live up to its promises.

Marketing

Answering Unasked Questions

Identifying bias in consumer surveys and compensating for it.

March 2012

Healthcare

Patients, Pricing, and Prescription Drugs

Maximizing social benefit from the Medicaid drug program.

Human Behavior

Making Up Our Minds

When are people individuals and when are they part of a group?

Strategy

Shipping's Bottom Line

How shipping charges influence online auction revenue.

Marketing

Steady As She Goes

Stable prices keep customers happy.

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