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Quantifying the value of sustainable practices.
November 6, 2018

Does It Pay Off to Invest in Companies That Engage in Sustainable Practices?

New research helps to quantify the value of “ESG” initiatives.

A storyteller describes a shoe by a fire.
October 30, 2018

How to Empower Customers to Tell Your Company’s Story

Their “experience with your product carries more weight than any marketing message you can come up with.”

Inventory manager stands before his stock room.
October 4, 2018

A Counterintuitive Way to Keep Shelves Stocked and Prices Down

New research suggests how to improve supply-chain efficiency and avoid “inventory runs.”

A woman faces three mirrors containing different reflections, in which she appears upset, neutral, and loving.
October 4, 2018

Are You a Different Person at Work Than at Home? Compartmentalizing Like This Can Lead to Unethical Decisions.

New research examines how self-perception affects moral behavior.

A cryptocurrency tanker is flanked by small boats.
October 2, 2018

The Blockchain Revolution Has Reached a Crossroads. What’s Next?

Bitcoin and its ilk need to become more efficient without losing their trademark decentralization.

Chief Marketing Officer is central to the organization.
October 1, 2018

How Marketing Leaders Can Thrive Amidst “Tectonic” Shifts in Expectations

Four experts discuss CMOs’ unique opportunity to drive growth and collaboration across their companies.

Kids decide whether to buy water or soda.
September 10, 2018

A New Way to Persuade Kids to Drink More Water and Less Soda

Getting children to make healthy choices is tricky—and the wrong message can backfire.

Computational Social Scientists discuss solutions.
September 10, 2018

How Can Social Science Become More Solutions-Oriented?

A conversation between researchers at Kellogg and Microsoft explores how behavioral science can best be applied.

An entrepreneur enters an established company.
September 7, 2018

Buying a Company for Its Talent? Beware of Hidden Legal Risks.

Acquiring another firm’s trade secrets—even unintentionally—could prove costly.

How to be prepared
September 6, 2018

4 Key Steps to Preparing for a Business Presentation

Don’t let a lack of prep work sabotage your great ideas.

Drug innovation at a pharmaceutical company
September 6, 2018

Everyone Wants Pharmaceutical Breakthroughs. What Drives Drug Companies to Pursue Them?

A new study suggests that firms are at their most innovative after a financial windfall.

A man tries to improve OR scheduling.
September 5, 2018

Here’s a Better Way to Schedule Surgeries

A new tool could drive savings of 20 percent while still keeping surgeons happy.

A clerk scans brand trademarks.
August 15, 2018

Building Strong Brands: The Inside Scoop on Branding in the Real World

Tim Calkins’s blog draws lessons from brand missteps and triumphs.

August 2, 2018

Can Cutting CEO Pay Help a Faltering Company Rebound?

Using pay cuts to motivate or discipline CEOs may have unintended consequences.

An artist has a hot streak in her career.
July 11, 2018

When You’re Hot, You’re Hot: Career Successes Come in Clusters

Bursts of brilliance happen for almost everyone. Explore the “hot streaks” of thousands of directors, artists and scientists in our graphic.

Man shopping for shirt.
July 11, 2018

How Well Do You Understand Digital Advertising?

Test your knowledge and see how it compares to the experts’.

An entrepreneur sketches her new business.
July 5, 2018

Three Questions All Aspiring Entrepreneurs Should Ask Themselves

Running your own business isn’t for everyone. Here is how to tell if it is right for you.

Being uncomfortably hot makes us less likely to help.
July 3, 2018

Take 5: What Science Says about Your Summer Vacation

Kellogg faculty explore the psychology and economics of common travel conundrums.

Speed factories bring products to market quickly.
July 3, 2018

How “Speed Factories” Help Companies Adapt to Capricious Consumers

For certain trendy products, these local but expensive plants can be a smart investment.

An origami hummingbird represents social impact investment strategies.
June 7, 2018

Take 5: What's in Your Investment Portfolio?

Here’s what our faculty have to say about assessing new stocks, investing in green companies—and the benefits of benign neglect.

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