Business Insights
Data Analytics Entrepreneurship Finance & Accounting Innovation Marketing Operations Organizations Strategy
November 7, 2018
Take 5: Fine-Tuning Your Powers of Persuasion
From understanding power dynamics to telling a memorable story, here’s how to sell your ideas.
Loran Nordgren, Derek D. Rucker, Mitchell A. Petersen and Kent Grayson
November 6, 2018
Attention Passengers: Your Next Flight Will Likely Arrive Early. Here’s Why.
The reason has less to do with planes and airport logistics than a strategic move by airlines.
Dennis J. Zhang, Yuval Salant and Jan A. Van Mieghem
November 6, 2018
Which Businesses Are More Likely to Get a Loan During a Credit Crunch?
Banks get picky when cash dries up.
José Maria Liberti and Jason Sturgess
November 6, 2018
Are You Willing to Stretch the Truth While Negotiating?
It may depend on your gender and whom you are representing.
Maryam Kouchaki and Laura J. Kray
November 6, 2018
Does It Pay Off to Invest in Companies That Engage in Sustainable Practices?
New research helps to quantify the value of “ESG” initiatives.
Mozaffar Khan, George Serafeim and Aaron Yoon
October 30, 2018
How to Empower Customers to Tell Your Company’s Story
Their “experience with your product carries more weight than any marketing message you can come up with.”
Esther Choy
October 4, 2018
A Counterintuitive Way to Keep Shelves Stocked and Prices Down
New research suggests how to improve supply-chain efficiency and avoid “inventory runs.”
Robert L. Bray, Yuliang Yao, Yongrui Duan and Jiazhen Huo
October 4, 2018
Are You a Different Person at Work Than at Home? Compartmentalizing Like This Can Lead to Unethical Decisions.
New research examines how self-perception affects moral behavior.
Rima Touré-Tillery and Alysson E. Light
October 2, 2018
The Blockchain Revolution Has Reached a Crossroads. What’s Next?
Bitcoin and its ilk need to become more efficient without losing their trademark decentralization.
Sarit Markovich
October 1, 2018
How Marketing Leaders Can Thrive Amidst “Tectonic” Shifts in Expectations
Four experts discuss CMOs’ unique opportunity to drive growth and collaboration across their companies.
Gregory Carpenter, Eric Leininger, Diane Brink and Jim Stengel
September 10, 2018
A New Way to Persuade Kids to Drink More Water and Less Soda
Getting children to make healthy choices is tricky—and the wrong message can backfire.
Szu-chi Huang, Daniella Kupor, Michal Maimaran and Andrea Weihrauch
September 10, 2018
How Can Social Science Become More Solutions-Oriented?
A conversation between researchers at Kellogg and Microsoft explores how behavioral science can best be applied.
Noshir Contractor and Duncan Watts
September 7, 2018
Buying a Company for Its Talent? Beware of Hidden Legal Risks.
Acquiring another firm’s trade secrets—even unintentionally—could prove costly.
R. Mark McCareins
September 6, 2018
4 Key Steps to Preparing for a Business Presentation
Don’t let a lack of prep work sabotage your great ideas.
Timothy Calkins
September 6, 2018
Everyone Wants Pharmaceutical Breakthroughs. What Drives Drug Companies to Pursue Them?
A new study suggests that firms are at their most innovative after a financial windfall.
Joshua Krieger, Danielle Li and Dimitris Papanikolaou
September 5, 2018
Here’s a Better Way to Schedule Surgeries
A new tool could drive savings of 20 percent while still keeping surgeons happy.
Chaithanya Bandi and Diwakar Gupta
August 15, 2018
Building Strong Brands: The Inside Scoop on Branding in the Real World
Tim Calkins’s blog draws lessons from brand missteps and triumphs.
Timothy Calkins
August 2, 2018
Can Cutting CEO Pay Help a Faltering Company Rebound?
Using pay cuts to motivate or discipline CEOs may have unintended consequences.
Gerald Lobo, Hariom Manchiraju and Swaminathan Sridharan
July 11, 2018
When You’re Hot, You’re Hot: Career Successes Come in Clusters
Bursts of brilliance happen for almost everyone. Explore the “hot streaks” of thousands of directors, artists and scientists in our graphic.
Lu Liu, Yang Wang, C. Lee Giles, Chaoming Song, Roberta Sinatra and Dashun Wang
July 11, 2018
How Well Do You Understand Digital Advertising?
Test your knowledge and see how it compares to the experts’.
Brett Gordon and Garrett Johnson
Insight in your inbox
Receive our newsletters to keep up with the latest research and ideas from faculty at the Kellogg School of Management.
This website uses cookies and similar technologies to analyze and optimize site usage. By continuing to use our websites, you consent to this. For more information, please read our Privacy Statement.
The Insightful Leader
March 10, 2026 · 16:52 minutes
February 23, 2026 · 16:11 minutes
