Business Insights
Data Analytics Entrepreneurship Finance & Accounting Innovation Marketing Operations Organizations Strategy
May 2, 2007
Wal-Mart Supercenter versus the Traditional Supermarket
How can a local grocery store survive?
Robert C. Blattberg, Karsten Hansen and Vishal P. Singh
May 2, 2007
Stair Steps to Heavenly Savings
How to design sales force incentive programs to unlock operational cost savings
Milind Sohoni, Sunil Chopra, Usha Mohan and M. Nuri Sendil
May 1, 2007
Are Healthcare “Report Cards” Good for Patients?
More information may not always be better
David Dranove, Daniel Kessler, Mark McClellan and Mark Satterthwaite
May 1, 2007
Whom You Know Matters
The importance of networks in venture capital
Yael V Hochberg, Alexander Ljungqvist and Yang Lu
May 1, 2007
Why Do IPO Auctions Fail?
‘Free riders’ and the ‘winner’s curse’ can lead to less-than-desirable outcomes. But some auction features can lend transparency to the traditional IPO approach.
Ravi Jagannathan and Ann E. Sherman
May 1, 2007
Advertising Alignment
Using Consumer Goal Orientation to Determine Advertising Format
Brian Sternthal and Prashant Malaviya
May 1, 2007
Savvy Financial Analysts Adapt to Regulation ‘Fair Disclosure’
The 2000 law has pushed analysts to seek independent information - to the benefit of the investors they advise
Partha Mohanram and Shyam Sunder
April 21, 2007
Brain Gain
For insight into investor behavior, Kellogg finance professor finds that a journey into the primitive brain pays dividends
Camelia Kuhnen and Brian Knutson
April 20, 2007
Can geography affect your bank account?
The role of culture in economic decisions
Luigi Guiso, Paola Sapienza and Luigi Zingales
April 16, 2007
Unsure What to Order?
Decisions are easier when everything is priced the same
Alexander Chernev
April 15, 2007
Healthcare Gets a Check-up
Examining the diseased economics of U.S. healthcare
David Dranove
April 14, 2007
Mixed Messages
Context is critical to make advertising dollars deliver best return, says Kellogg School marketing scholar
Angela Y. Lee and Aparna Labroo
April 13, 2007
Bucks Not a Matter of Luck
Kellogg accounting expert shows top stock analysts have persistent skill
Michael B. Mikhail, Beverly Walther and Richard H. Willis
April 12, 2007
Learning Curve
Kellogg professor’s breakthrough methodology links additional schooling to higher test scores
Karsten Hansen, James J. Heckman and Kathleen Mullen
April 11, 2007
Cashed Out
Kellogg finance scholar examines impact of trading costs on stock profitability
Robert Korajczyk and Ronnie Sadka
April 9, 2007
Is the Price Right?
The ups and downs of strategic price promotion
Vincent Nijs, Marnik G. Dekimpe, Jan-Benedict E.M. Steenkamp and Dominique M. Hanssens
April 8, 2007
A Dollar Short
Seeking a theoretical framework to understand international currency crises
Ariel Burstein, Craig Burnside, Martin Eichenbaum, Sergio Rebelo and João C. Neves
April 6, 2007
Seeking Pleasure? Or Avoiding Pain?
It all depends upon how customers view themselves
Jennifer L. Aaker and Angela Y. Lee
Add Insight to your inbox.
This website uses cookies and similar technologies to analyze and optimize site usage. By continuing to use our websites, you consent to this. For more information, please read our Privacy Statement.
The Insightful Leader
December 12, 2024 · 11:15 minutes
December 12, 2024 · 10:59 minutes