Entrepreneurship Marketing
People Are Talking
Anticipate product performance through online discussions
Organizations Leadership Policy
Why Boycotts Succeed—and Fail
Identifying corporate vulnerabilities that can lead to damaged reputations
Policy Finance Accounting
Reforming Credit Reform
Federal accounting rules downplay the costs of extending credit
Strategy Teamwork Leadership Economics
Golf Lessons
Competing with superstars adversely affects performance
Finance Accounting Marketing
Discounted Diapers and Stockpiles of Soup
Managing earnings through marketing
Marketing
Brand Scandal Spillover
When will a brand scandal spill over and how should competitors respond?
Social Impact Strategy Economics
Strategic Activism and Nonmarket Strategy
When firms become the target of activists
Operations Strategy Economics
Firm Size and Service Level
When is it advantageous for a service-oriented firm to differentiate itself along service-quality dimensions?
Teamwork Operations Organizations Strategy Leadership
Cultural Intelligence in Global Teams
A fusion model of collaboration
Policy Finance
Treasury Debt and Corporate Bond Rates
The bond yield spread reflects a Treasury debt convenience yield for investors
Operations Innovation Strategy
A New Channel Strategy for Dell
The PC industry’s increasing maturity pushed Dell to shift its longstanding direct sales model
Are Large CEO Severance Packages Justified?
The underlying factors of CEO severance
Done.
