Social Impact
Uncertainty. Loss of Control. Why COVID-19 Is a Perfect Storm for Conspiracy Theories.
And how policymakers can help make them less appealing.
Researchers: Cynthia S. Wang
April 17, 2020
Finance & Accounting
The COVID-19 Crisis Reveals How Short-Term, Shareholder-First Thinking Still Rules the Day
From questionable buybacks to overly restrictive M&A clauses, a recent pledge to consider other stakeholders is ringing hollow.
Researchers: José Maria Liberti
April 17, 2020
Leadership
Podcast: Sure, Take That Zoom Call in Your Sweatpants. It Might Make You a Better Person.
When we stop compartmentalizing our home and work selves, we tend to act more ethically. Find out why on this episode of The Insightful Leader.
Researchers: Rima Touré-Tillery
April 15, 2020
Economics
Companies Need to Prepare Today to Survive the Next 18 Months
An economist explains how leaders can try to lower fixed costs, retain workers, and mind their brands.
Researchers: Sergio Rebelo
April 14, 2020
Leadership
How to Lead Your (Suddenly Virtual) Team through a Crisis
It’s going to require a shift in management style—and a healthy dose of overcommunication.
Researchers: Jeff Hyman
April 10, 2020
Economics
A Closer Look at Consumer Stockpiling During the Coronavirus Crisis
Researchers examined how households responded to shelter-in-place orders. They uncovered some surprises.
Researchers: Scott R. Baker, R Farrokhnia, Steffen Meyer, Michaela Pagel and Constantine Yannelis
April 10, 2020
Marketing
Four Steps Marketers Can Take to Navigate the Pandemic
Step one: Press pause. Step two: Rethink everything.
Researchers: Timothy Calkins
April 8, 2020
Organizations
How Infectious-Disease Testing Can Improve Employee Performance
A new study on malaria prevention shows that employees who know their health status become more productive at work.
Researchers: Oladele Akogun, Andrew Dillon, Jed Friedman, Ashesh Prasann and Pieter Serneels
April 7, 2020
Leadership
Your Organization Needs a Coronavirus “War Room”
And other advice on making tough choices during a pandemic.
Researchers: Harry M. Kraemer
April 7, 2020
Marketing
When Building Your Brand, First Find Your Purpose
A conversation with the CMO of online bank Ally about staying committed to your company’s purpose as the organization grows.
Researchers: Eric Leininger and Andrea Brimmer
April 3, 2020
Leadership
What Strong Crisis Leadership Looks Like during the Pandemic
COVID-19 is providing a crash course in crisis management. Leaders who display empathy, transparency, and aspiration will stand out.
Researchers: Timothy Feddersen
April 2, 2020
The Latest: Our Faculty on the Coronavirus, Business, and the Economy
Finding a job during a pandemic. Plus, the fate of the 1918 “flu babies.”
Researchers: Kellogg INSIGHT
April 2, 2020
Innovation
A New Product Release Often Sets Off a Customer Frenzy. But How Long Does It Last?
When consumers replace the old with the new, surprising trends emerge. A new mathematical model can better predict long-term sales.
Researchers: Ching Jin, Chaoming Song, Johannes Bjelland, Geoffrey Canright and Dashun Wang
April 1, 2020
Economics
The Unprecedented Stock-Market Reaction to COVID-19
A new analysis explains why this pandemic really is different.
Researchers: Scott R. Baker, Nicholas Bloom, Steven J. Davis, Kyle Kost, Marco Sammon and Tasaneeya Viratyosin
April 1, 2020
Social Impact
Podcast: Designing Social Impact Programs That (Really) Work
On this episode of The Insightful Leader: if a business is to survive in the long run, it’s no longer enough to make small changes to address inequality and climate change.
Researchers: Megan Kashner
March 30, 2020
Policy
Containing COVID-19 Will Devastate the Economy. Here’s the Economic Case for Why It’s Still Our Best Option.
The death toll from failing to contain the virus will be far more costly to society.
Researchers: Martin Eichenbaum, Sergio Rebelo and Mathias Trabandt
March 26, 2020
Policy
How to Shore Up State and Local Budgets during a Coronavirus Recession
State governments are responsible for implementing much of the social safety net. They’ll be looking to the federal government for extra help.
Researchers: Therese McGuire and Kim Rueben
March 25, 2020
Economics
Take 5: What Previous Recessions Can Teach Us about the Coronavirus Crisis
From stimulus strategies to how businesses will fare, research on past downturns can help inform our outlook today.
Researchers: Ravi Jagannathan, Filippo Mezzanotti, Sara Moreira, Jacopo Ponticelli and Scott R. Baker
March 24, 2020
Operations
The Coronavirus Has Upended Supply Chains. Here’s How Companies Can Prepare for the Next Disruption.
There are strategies that both large and small companies can implement to make their manufacturing more agile.
Researchers: Sunil Chopra
March 23, 2020
Social Impact
What Your Business Can Do to Help the Community during the Coronavirus Crisis
Want to take action but don’t know how? Answering these three questions can get you started.
Researchers: Megan Kashner
March 21, 2020
