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September 3, 2021

Marketers: Stop Dragging Your Feet and Start Using AI

Speed is a competitive advantage. A coauthor of the new book “The AI Marketing Canvas” explains why—and how—to get started.

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September 1, 2021

Expertise Can Be a Buzzkill

Becoming a subject-matter expert could dim your passion for the things you love.

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August 19, 2021

3 Ways AI Can Help You Improve Diversity

Your company already holds the data that can lead to sustainable change.

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August 4, 2021

Cannabis Now Comes in Coffee Pods and Peppermints. How Has That Changed Consumer Perceptions?

The answer has implications for both cannabis companies and policymakers.

person reads newspaper noting company's ESG initiative
August 2, 2021

Does Positive ESG News Help a Company’s Stock Price?

A comprehensive new study finds that investors reward some—but not all—efforts.

Gig worker weighed down by star ratings
August 2, 2021

Gig Workers Are Increasingly Rated by Opaque Algorithms. It’s Making Them Paranoid.

These systems can create an “invisible cage” for freelancers.

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August 2, 2021

How One Startup Is Approaching Its Return to the Office

Employees have moved out of state. Job responsibilities have changed. Bringing teams back will be complicated.

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July 16, 2021

3 Mistakes Brands Make When Targeting Customers

How to avoid common pitfalls like the “popular kid target” and other advice from the authors of the forthcoming book, The Creative Brief Blueprint.

Man hanging "Help Wanted" sign in shop door
July 1, 2021

Employers Are Struggling to Hire Workers. Here Are 4 Things They Can Do about It.

Companies will need to address employees’ needs differently going forward.

man in store aisle compares eco-friendly product with conventional product.
July 1, 2021

Are Customers Skeptical of Eco-friendly Products?

New research pushes back on the idea that consumers reflexively distrust the performance of these products.

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July 1, 2021

Private-Equity Firms Are Back at the Deal Table. Here’s What to Expect.

Funds are flush with cash and ready to buy. But they’ll have competition.

five people work in an office
July 1, 2021

6 Evidence-Based Strategies for Improving Diversity in Your Organization

“Trainings are only the beginning.” Here’s what to consider next.

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July 1, 2021

Do Diverse Hiring Committees Choose More Diverse Leaders?

The answer comes down to organizational culture.

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June 18, 2021

Looking to Further Digitize Your Operations? This Tool Can Help.

There’s no single solution or easy answer. But you can use this framework to audit your efforts and figure out your next move.

man holding green bond certificates
June 9, 2021

How Green Are Green Bonds?

Large companies issuing green bonds may have more to do with interest rates than altruism.

Corporate directors with certain backgrounds and experiences exert greater influence over a company's strategic direction.
June 1, 2021

Laws Requiring Board Diversity Are Becoming More Common. Here’s What to Know.

“Companies want to be ahead of the curve on this.”

woman slices trophy-shaped cake
June 1, 2021

How to Design Contests That Motivate Employees

From innovation challenges to sales competitions, contests offer a powerful way to incentivize teams and individuals.

an office cubicle is protected by a moat and drawbridge and other security devices
May 11, 2021

4 Ways Leaders Can Defend Their Organizations Against Cybersecurity Threats

Former NSA Director Adm. Michael Rogers on why your company could be a target—and what you should do about it.

employees unload pallets from a truck using hand carts
May 3, 2021

How the Pandemic Will (and Won’t) Change Companies’ Operations

From stocking grocery store shelves to pricing plane tickets, here’s what to expect.

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The Insightful Leader

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