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September 3, 2021
Marketers: Stop Dragging Your Feet and Start Using AI
Speed is a competitive advantage. A coauthor of the new book “The AI Marketing Canvas” explains why—and how—to get started.
Jim Lecinski
September 1, 2021
Expertise Can Be a Buzzkill
Becoming a subject-matter expert could dim your passion for the things you love.
Matthew D. Rocklage, Derek D. Rucker and Loran Nordgren
August 19, 2021
3 Ways AI Can Help You Improve Diversity
Your company already holds the data that can lead to sustainable change.
Brian Uzzi
August 4, 2021
Cannabis Now Comes in Coffee Pods and Peppermints. How Has That Changed Consumer Perceptions?
The answer has implications for both cannabis companies and policymakers.
Aimee Dinnin Huff, Ashlee Humphreys and Sarah J.S. Wilner
August 2, 2021
Does Positive ESG News Help a Company’s Stock Price?
A comprehensive new study finds that investors reward some—but not all—efforts.
George Serafeim and Aaron Yoon
August 2, 2021
Gig Workers Are Increasingly Rated by Opaque Algorithms. It’s Making Them Paranoid.
These systems can create an “invisible cage” for freelancers.
Hatim Rahman
August 2, 2021
How One Startup Is Approaching Its Return to the Office
Employees have moved out of state. Job responsibilities have changed. Bringing teams back will be complicated.
Andee Harris
July 16, 2021
3 Mistakes Brands Make When Targeting Customers
How to avoid common pitfalls like the “popular kid target” and other advice from the authors of the forthcoming book, The Creative Brief Blueprint.
Kevin McTigue and Derek D. Rucker
July 1, 2021
Employers Are Struggling to Hire Workers. Here Are 4 Things They Can Do about It.
Companies will need to address employees’ needs differently going forward.
Phillip Braun
July 1, 2021
Are Customers Skeptical of Eco-friendly Products?
New research pushes back on the idea that consumers reflexively distrust the performance of these products.
Alexander Chernev and Sean Blair
July 1, 2021
Private-Equity Firms Are Back at the Deal Table. Here’s What to Expect.
Funds are flush with cash and ready to buy. But they’ll have competition.
Alex Schneider
July 1, 2021
Do Diverse Hiring Committees Choose More Diverse Leaders?
The answer comes down to organizational culture.
Justus A. Baron, Bernhard Ganglmair, Nicola Persico, Timothy Simcoe and Emanuele Tarantino
July 1, 2021
6 Evidence-Based Strategies for Improving Diversity in Your Organization
“Trainings are only the beginning.” Here’s what to consider next.
Ivuoma Ngozi Onyeador, Sa-kiera T.J. Hudson and Neil A. Lewis Jr.
June 18, 2021
Looking to Further Digitize Your Operations? This Tool Can Help.
There’s no single solution or easy answer. But you can use this framework to audit your efforts and figure out your next move.
Jan A. Van Mieghem and Robert Boute
June 9, 2021
How Green Are Green Bonds?
Large companies issuing green bonds may have more to do with interest rates than altruism.
Efraim Benmelech
June 1, 2021
Laws Requiring Board Diversity Are Becoming More Common. Here’s What to Know.
“Companies want to be ahead of the curve on this.”
Mark McCareins
June 1, 2021
How to Design Contests That Motivate Employees
From innovation challenges to sales competitions, contests offer a powerful way to incentivize teams and individuals.
Jeffrey Ely, George Georgiadis, Sina Khorasani and Luis Rayo
May 11, 2021
4 Ways Leaders Can Defend Their Organizations Against Cybersecurity Threats
Former NSA Director Adm. Michael Rogers on why your company could be a target—and what you should do about it.
Michael Rogers
May 3, 2021
How the Pandemic Will (and Won’t) Change Companies’ Operations
From stocking grocery store shelves to pricing plane tickets, here’s what to expect.
Martin Lariviere
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