Stop Hiring for “Cultural Fit”

Name: Kellogg School of Management
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When you prioritize candidates you “click with,” you run the risk of discriminating against candidates from different backgrounds. Here’s how to change course.

Why Are Social Media Platforms Still So Bad at Combating Misinformation?

Facebook, Twitter, and users themselves have few incentives to distinguish fact from fiction. With an election looming, the stakes are high.

Researchers have developed a system for rotating groups that can limit the potential for COVID-19 spread among teams.

Here’s the Best Way to Rotate Workers (or Students) into Buildings to Curb the Spread of Covid-19

Should groups be staggered daily? Weekly? Monthly? A new model helps organizations decide.

To Find the Best Incentives for Employees, Start with a Simple A/B Test

Keeping people motivated can be tough. New research shows that a simple experiment can lead to big productivity gains.

How AI Can Help Weed Out Faulty Scientific Research

Solid science is more important than ever, yet experts often struggle to predict which studies will replicate. Artificial intelligence could do the job better.

Recessions Can Stifle Product Innovation for Years

To keep companies innovating through the current recession, they will need greater access to credit.

Black-Owned Businesses Often Struggle to Access Capital. Here’s How Financial Institutions Can Change That.

Banks and investors need to redefine creditworthiness, diversify their boards, and think more about social returns.

Cutting-edge thought leadership for executives

Optimize your marketing channels’ impact by joining one of Kellogg’s Executive Education classes in Marketing & Sales.

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Why Are Social Media Platforms Still So Bad at Combating Misinformation?

Facebook, Twitter, and users themselves have few incentives to distinguish fact from fiction. With an election looming, the stakes are high.

Here’s the Best Way to Rotate Workers (or Students) into Buildings to Curb the Spread of Covid-19

Should groups be staggered daily? Weekly? Monthly? A new model helps organizations decide.

To Find the Best Incentives for Employees, Start with a Simple A/B Test

Keeping people motivated can be tough. New research shows that a simple experiment can lead to big productivity gains.

How AI Can Help Weed Out Faulty Scientific Research

Solid science is more important than ever, yet experts often struggle to predict which studies will replicate. Artificial intelligence could do the job better.

Recessions Can Stifle Product Innovation for Years

To keep companies innovating through the current recession, they will need greater access to credit.

Black-Owned Businesses Often Struggle to Access Capital. Here’s How Financial Institutions Can Change That.

Banks and investors need to redefine creditworthiness, diversify their boards, and think more about social returns.

Why Well-Meaning NGOs Sometimes Do More Harm than Good

Studies of aid groups in Ghana and Uganda show why it’s so important to coordinate with local governments and institutions.

From PPE to Denim and Beer, Here’s What the Pandemic Is Teaching Us about Supply Chains

Five lessons from Kellogg Professor Marty Lariviere.

3 Steps for Reimagining Your Business for a Post-COVID World

The crisis presents an opportunity to dream up new ideas, learn from others, and take bold action.

The Pandemic Has Slashed Scientists’ Productivity

The extent varies a good deal by field, but the single biggest factor is whether a scientist is caring for young children.

A Look Inside Chicago’s Economic Recovery Plan

Attracting HQ2s. Expanding mental-health care. A member of the COVID-19 Recovery Task Force explains how the city can emerge both stronger and more equitable.

What Astronauts Can Teach Us about Working Remotely

Space: the final frontier—for learning how to keep your team motivated during extended periods of isolation and confinement.

Looking for “5 Quick Tips” to Build an Inclusive Organization? You’re on the Wrong Track.

Two experts discuss why corporate diversity initiatives so often fall short, and what it will take to produce real change.

How to Negotiate via Email

This excerpt from Negotiating the Sweet Spot: The Art of Leaving Nothing on the Table offers three tips for writing emails that engage and persuade.

Does Social-Media Use Increase Xenophobia?

A recent study investigates, using data from a popular Russian social-media platform and information on regional hate crimes.

Why We Know So Little about Disparities within the Federal Court System—and How That’s Finally Changing

Millions of hard-to-obtain public court records shed new light on the fairness of the U.S. judiciary.

What’s the Secret Ingredient to Great Mentorship?

It’s not just subject-matter expertise, according to a new study.

You’ve Worked Hard to Earn Your Team’s Trust. What Happens If Layoffs Are Necessary?

Layoffs are brutal. But the news is easier to accept from leaders who consistently display honesty, competency, and concern for their employees.

Ebook The Marketing Leader’s Guide to Analytics and Artificial Intelligence

Analytics and AI are dramatically changing business. Learn how to evolve your strategy with expert perspectives and insight in this complimentary new eBook. Download now.

Latest Podcast Episodes

"We know, more often than not, what the right thing to do is," says Griffith Foods Chairman Brian Griffith.

Podcast: How a Century-Old Family Business Is Adapting to the Pandemic

On this special episode of The Insightful Leader: a conversation with the chairman and the CEO of Griffith Foods about leading with purpose during the crisis.

TCV's Woody Marshall on how entrepreneurs can lead through COVID-19, and what the investment landscape will look like going forward.

Podcast: “This Is a Time for Management Teams to Earn Their Stripes.”

On this special episode of The Insightful Leader, veteran venture capitalist Woody Marshall discusses the investment landscape and the importance of leadership through the pandemic.

Wayfair's Steve Oblak explains why the COVID-19 crisis poses a unique growth opportunity for e-commerce.

Podcast: Wayfair Has Seen a Spike in New Customers. Here’s How It Plans to Keep Them.

On this special episode of The Insightful Leader, a conversation with the company’s chief merchandising officer about adapting for an unprecedented future.

Business leaders are being asked to take bold action to dismantle anti-black racism in America.

Podcast: “I’m Looking For Systemic, Permanent Change Right Now”

Anti-Black racism is deeply embedded in corporate culture. On this special episode of The Insightful Leader, Professor Nicholas Pearce and Google’s Ginny Clarke discuss the moral responsibility of leaders to finally address that.

Leader using AI for personalized marketing.

Is Now the Time to Transition to Personalized Marketing?

Budgets are strapped. There are a million other things to do. But the risk of ignoring AI-powered modern marketing is dire.

group of employees conversing around cubicle

Organizations

How to Do Design Thinking Better

Experts from Kellogg and IDEO explain the psychology behind this creative approach to problem solving.

Entrepreneur's touchless payment opportunity during COVID19

Entrepreneurship

Amid the Pandemic, Entrepreneurs Can Still Find Opportunity

The crisis provides fertile ground for startups in spaces like telehealth and touchless payment. Other startups will need to get creative.

Finance & Accounting

How to Secure Credit During a Financial Crisis

The key? Don’t tap your best collateral in good times.

Workers in less work-from-home-friendly sectors suffered greater economic consequences of COVID-19.

Economics

Why the Next Round of COVID-19 Aid Should Target Industries That Can’t Work from Home

A new study pinpoints which sectors—and which workers in those sectors—suffered the most. Congress should take note.

As the Crisis Drags On, Here’s How Leaders Can Maintain Momentum

The adrenaline has faded. All-nighters are not sustainable. A retired Navy admiral explains what needs to happen now.

Workers stack companies with a forklift.

Policy

How Is the Pandemic Affecting Antitrust Enforcement?

Deals will be ramping up again soon. Companies shouldn’t expect a free pass from regulators.

Marketing

How Have Top Marketers Responded to the Pandemic? With Rapid Innovation.

Leaders in industries from healthcare to casual dining are fast-tracking changes to the customer experience. Here are four of their stories.

Social Impact

Some Companies Actually Do See Financial Returns on Their Social Investments. Here’s What They Have in Common.

A new study finds that ESG investments—when paired with high employee satisfaction—boost stock performance.

Careers

Exhausted by Working from Home? Anxious about Going Back?

Tips from a clinical health psychologist on managing the work-related stressors that may be affecting your mental health.

Careers

How to Coach Your Sales Team through the Pandemic (and Beyond)

The founder of the Kellogg Sales Institute offers tips for adapting to this high-stakes moment.

New research finds that when a more trusting CEO takes over, a company becomes more innovative.

Innovation

Want Your Employees to Innovate? Trust Them.

R&D teams take more risks—and do better work—when their CEOs have faith in them.

Editor’s Picks

To maintain your personal space during a pandemic, game theory suggests that you need to be unpredictable.

Strategy

Tired of People Invading Your Six-Foot Bubble? Game Theory Has a Solution.

Well, not exactly. But it does offer a new way of thinking about the problem.

A professional sees himself in the mirror.

Careers

Your Professional Development Doesn’t Need to Be Put on Hold

You can still seek out ways to stretch yourself or test out a new career path—even during a pandemic.

Younger workers trying to move up a blocked career path.

Careers

Younger Workers Lose Out When Their Coworkers Delay Retirement

But at fast-growing companies, the outlook is more promising.

A child chooses between healthy and unhealthy foods.

Marketing

A New System for Getting Your Kids to Eat Healthier Foods

They tend to prefer variety. Here’s how to use that instinct to get more fruits and veggies on their plates.

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“Smart containment” offers better health and economic outcomes than quarantines alone.

Policy

The Wrong Way to Ramp Up COVID-19 Testing

Robust testing is key to safely reopening the economy. But a new model shows that if testing is not paired with “smart containment,” it could backfire.