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May 9, 2023
One Key to a Happy Marriage? A Joint Bank Account.
Merging finances helps newlyweds align their financial goals and avoid scorekeeping.
Jenny G. Olson , Scott I. Rick, Deborah A. Small and Eli J. Finkel
May 5, 2023
3 Traits of Successful Market-Creating Entrepreneurs
Creating a market isn’t for the faint of heart. But a dose of humility can go a long way.
Efosa Ojomo
May 1, 2023
Today’s Gig Workers Are Subject to Endless Experimentation
“It raises the question, do we want to be a society where experimentation is just the norm?”
Hatim Rahman, Tim Weiss and Arvind Karunakaran
May 1, 2023
How Activism-Inspired Roles like “Sustainability Manager” Emerge and Evolve
First, these new positions are held by activists themselves. Over time, this changes.
Grace Augustine and Brayden King
April 26, 2023
How to Manage a Disengaged Employee—and Get Them Excited about Work Again
Don’t give up on checked-out team members. Try these strategies instead.
Leigh Thompson
April 10, 2023
Are People on Social Media Actually That Outraged?
One reason we think Twitter is such a polarized place: we’re bad at inferring how angry people are from their posts.
William Brady and and coauthors
April 5, 2023
To Better Understand Your Customers, Think Like a “Consumer Anthropologist”
Engaging consumers in their natural habitat helps you glean insights that would never be visible in a spreadsheet.
Gina Fong
April 1, 2023
Take 5: Research-Backed Tips for Scheduling Your Day
Kellogg faculty offer ideas for working smarter and not harder.
Maryam Kouchaki, Maria Ibanez, Nicola Persico, Robert L. Bray, Jan A. Van Mieghem, Itai Gurvich and and coauthors
April 1, 2023
Why Are Products Marketed to Women Sometimes More Expensive?
A new study upends popular assumptions about the “pink tax.”
Sarah Moshary, Anna Tuchman and Natasha Bhatia
April 1, 2023
We Prefer Authentic Products. But What Conveys “Authenticity”?
Invoking a company’s history can help—and research points to a new way of doing this.
Chelsea Galoni, Brendan Strejcek and Kent Grayson
March 16, 2023
What Went Wrong at Silicon Valley Bank?
And how can it be avoided next time? A new analysis sheds light on vulnerabilities within the U.S. banking industry.
Erica Xuewei Jiang, Gregor Matvos, Tomasz Piskorski and Amit Seru
March 8, 2023
Marketers, Don’t Be Too Hasty to Act on Data
Don’t like the trends you’re seeing? It’s tempting to take immediate action. Instead, consider a hypothesis-driven approach to solving your problems.
Derek D. Rucker and Aparna Labroo
March 3, 2023
For Students with Disabilities, Discrimination Starts Before They Even Enter School
Public-school principals are less welcoming to prospective families with disabled children—particularly when they’re Black.
Lauren Rivera and András Tilcsik
March 1, 2023
Leaders, Don’t Be Afraid to Admit Your Flaws
We prefer to work for people who can make themselves vulnerable, a new study finds. But there are limits.
Li Jiang, Leslie John, Reihane Boghrati and Maryam Kouchaki
March 1, 2023
At Their Best, Self-Learning Algorithms Can Be a “Win-Win-Win”
Lyft is using ”reinforcement learning” to match customers to drivers—leading to higher profits for the company, more work for drivers, and happier customers.
Sébastien Martin
February 23, 2023
Take 5: How Fear Influences Our Decisions
Our anxieties about the future can have surprising implications for our health, our family lives, and our careers.
Chethana Achar, David A. Matsa, Derek D. Rucker, Dimitris Papanikolaou, Cynthia S. Wang, Gregory Carpenter and and coauthors
February 23, 2023
A DEI Reading List
Kellogg faculty share insights on how to build and sustain DEI initiatives.
February 6, 2023
If Your Favorite App Disappeared, How Would You Spend That Time?
Knowing whether users migrate to other apps or simply cut back on screen time is critical for understanding competition in the “attention economy.”
Guy Aridor
February 1, 2023
Understanding the Pandemic’s Lasting Impact on Real Estate
Work-from-home has stuck around. What does this mean for residential and commercial real-estate markets?
Charles Nathanson
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The Insightful Leader
December 12, 2024 · 11:15 minutes
December 12, 2024 · 10:59 minutes