Authors
David Austen-Smith
Jeanne M. Brett
Alexander Chernev
David Dranove
Andrea Eisfeldt
Timothy Feddersen
Karsten Hansen
Robert Korajczyk
Angela Y. Lee
Beverly Walther
Articles
September 10, 2018
A New Way to Persuade Kids to Drink More Water and Less Soda
Getting children to make healthy choices is tricky—and the wrong message can backfire.
Szu-chi Huang, Daniella Kupor, Michal Maimaran and Andrea Weihrauch
September 13, 2018
Supreme Court Justices Become Less Impartial and More Ideological When Casting the Swing Vote
A new study suggests that justices may treat cases differently when given a chance to shape policy.
Tom Clark, B. Pablo Montagnes and Jörg L. Spenkuch
October 2, 2018
How Peer Pressure Can Lead Teens to Underachieve—Even in Schools Where It’s “Cool to Be Smart”
New research offers lessons for administrators hoping to improve student performance.
Leonardo Bursztyn, Georgy Egorov and Robert Jensen
October 1, 2018
How Marketing Leaders Can Thrive Amidst “Tectonic” Shifts in Expectations
Four experts discuss CMOs’ unique opportunity to drive growth and collaboration across their companies.
Gregory Carpenter, Eric Leininger, Diane Brink and Jim Stengel
October 2, 2018
The Blockchain Revolution Has Reached a Crossroads. What’s Next?
Bitcoin and its ilk need to become more efficient without losing their trademark decentralization.
Sarit Markovich
October 4, 2018
Are You a Different Person at Work Than at Home? Compartmentalizing Like This Can Lead to Unethical Decisions.
New research examines how self-perception affects moral behavior.
Rima Touré-Tillery and Alysson E. Light
October 4, 2018
A Counterintuitive Way to Keep Shelves Stocked and Prices Down
New research suggests how to improve supply-chain efficiency and avoid “inventory runs.”
Robert L. Bray, Yuliang Yao, Yongrui Duan and Jiazhen Huo
October 30, 2018
Take 5: Election Rules and Campaign Tactics That Sway Voters
A look at whether celebrity endorsements matter, why the top spot on a ballot is coveted, and more election research from Kellogg faculty.
Craig Garthwaite, Angela Y. Lee, Yuval Salant, Georgy Egorov and Jörg L. Spenkuch
October 30, 2018
How to Empower Customers to Tell Your Company’s Story
Their “experience with your product carries more weight than any marketing message you can come up with.”
Esther Choy
October 30, 2018
Podcast: Our Most Popular Advice on Advancing Your Career
Here’s how to connect with headhunters, deliver with data, and ensure you don’t plateau professionally.
Adnan Rukieh, Steven Franconeri, Michelle L. Buck and Carter Cast
November 7, 2018
Don’t Let Complacency Derail Your Career
How to hone your learning agility and take good risks.
Carter Cast
November 8, 2018
Podcast: Why It’s Crucial for Startups to Define Their Identity Early
Plus, dispelling a pervasive myth about successful entrepreneurs.
Benjamin F. Jones and Rick Desai
November 6, 2018
Does It Pay Off to Invest in Companies That Engage in Sustainable Practices?
New research helps to quantify the value of “ESG” initiatives.
Mozaffar Khan, George Serafeim and Aaron Yoon
November 6, 2018
Are You Willing to Stretch the Truth While Negotiating?
It may depend on your gender and whom you are representing.
Maryam Kouchaki and Laura J. Kray
November 6, 2018
Which Businesses Are More Likely to Get a Loan During a Credit Crunch?
Banks get picky when cash dries up.
José Maria Liberti and Jason Sturgess
November 6, 2018
How Closely Do Our Beliefs About Social Mobility Match Reality?
The answer differs between Americans and Europeans, and between liberals and conservatives.
Alberto Alesina, Stefanie Stantcheva and Edoardo Teso
November 6, 2018
Attention Passengers: Your Next Flight Will Likely Arrive Early. Here’s Why.
The reason has less to do with planes and airport logistics than a strategic move by airlines.
Dennis J. Zhang, Yuval Salant and Jan A. Van Mieghem
November 7, 2018
Take 5: Fine-Tuning Your Powers of Persuasion
From understanding power dynamics to telling a memorable story, here’s how to sell your ideas.
Loran Nordgren, Derek D. Rucker, Mitchell A. Petersen and Kent Grayson
November 12, 2018
Video: How to Restore Trust When It’s Been Broken
Plus, a way to encourage ethical behavior to avoid breaches in the first place.
Miao Hu, Derek D. Rucker, Adam D. Galinsky and Cecily Cooper
December 3, 2018
4 Qualities Venture Capitalists Look for in an Entrepreneur
A serial investor explains why you need more than just a cool idea.
Rick Desai
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