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September 8, 2015
Companies, Choose Your Name Wisely
The right name can signal that you are a safe bet.
Edward (Ned) Smith and Heewon Chae
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September 8, 2015
Why Power Companies Love Smart Meters
Smart meters provide richer data, enabling smarter pricing strategies and a smoother electricity supply chain.
Özge İşlegen, Baris Ata and Asligul Serasu Duran
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September 8, 2015
A Crowdfunding App that Pays the Bills
A startup in Kenya captures an underserved market.
Sarit Markovich
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September 8, 2015
Four Ways Cuba Can Become More Business-Friendly
What will it take to make the country attractive to investors?
Benjamin F. Jones and Russell Walker
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September 8, 2015
Hire a Superstar or Dump a Toxic Worker?
Difficult employees are a bigger drag on your company than you think.
Michael Housman and Dylan Minor
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September 8, 2015
Credit Where Credit Is Due
New ways of assessing credit worthiness could open up access to the global banking system.
Paul Christensen
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August 3, 2015
Philip Kotler on Marketing’s Higher Purpose
How social marketing can be a force for good.
Philip Kotler
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August 3, 2015
Creating Urgency around Corporate Innovation
What intrapreneurs in established firms must do to succeed.
Mark Achler
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August 3, 2015
Who Benefits from Airline Baggage Fees?
Customers hate them, but maybe they shouldn’t.
Gad Allon, Achal Bassamboo and Martin Lariviere
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August 3, 2015
How a Restaurant Chain Keeps Its Independent Spirit
At Lettuce Entertain You Enterprises, growth begins with a learning mindset.
William Ocasio
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August 3, 2015
Did Irrational Exuberance Cause Vegas’ Housing Bubble?
Why a city surrounded by open land saw prices spike.
Charles Nathanson and Eric Zwick
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August 3, 2015
What Went Wrong at AIG?
Unpacking the insurance giant’s collapse during the 2008 financial crisis.
Robert McDonald and Anna Paulson
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July 24, 2015
How to Tango With Startups
Kellogg’s BrandVoice partnership with Forbes looks at how venture thinking can spur innovation in corporate settings
Mohanbir S. Sawhney, Carter Cast and David Schonthal
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July 6, 2015
Watson Is Just the Beginning
How machine learning will change education, product development, and decision-making.
David Ferrucci
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July 6, 2015
Is Your Company Culture Too Strong?
A diversity of viewpoints can help organizations weather disruption.
Willemien Kets and Alvaro Sandroni
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July 6, 2015
Building the Right Team to Scale a Startup
Three crucial elements to growing your business.
Daniel J. Weinfurter
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July 6, 2015
When Collaboration Takes a Toll on Productivity
A look at the cost of collaboration among highly skilled workers.
Jan A. Van Mieghem, Itai Gurvich, Lu Wang and Kevin J. O'Leary
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July 6, 2015
Can Computers Make Us Better Thinkers?
IBM Watson creator David Ferrucci on the thought partnership at the heart of machine learning.
David Ferrucci and Brian Uzzi
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July 6, 2015
Going Beyond “Buy Low, Sell High”
What is risky to short-horizon investors may not be risky to long-term investors.
Avraham Kamara, Robert Korajczyk, Xiaoxia Lou and Ronnie Sadka
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July 6, 2015
Making Data Work Harder for You— Podcast Transcript
A strategic approach to data analytics starts with asking the right questions.
Florian Zettelmeyer and Eric T. Anderson
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