Coronavirus Crisis
Skip to content
Explore Our Coronavirus Coverage
coronavirus rendering

Coronavirus Crisis

Kellogg faculty offer research and analysis on what the COVID-19 pandemic means for businesses and society.

To maintain your personal space during a pandemic, game theory suggests that you need to be unpredictable.
Strategy

Tired of People Invading Your Six-Foot Bubble? Game Theory Has a Solution.

Well, not exactly. But it does offer a new way of thinking about the problem.

Workers in less work-from-home-friendly sectors suffered greater economic consequences of COVID-19.
Economics

Why the Next Round of COVID-19 Aid Should Target Industries That Can’t Work from Home

A new study pinpoints which sectors—and which workers in those sectors—suffered the most. Congress should take note.

“Smart containment” offers better health and economic outcomes than quarantines alone.
Policy

The Wrong Way to Ramp Up COVID-19 Testing

Robust testing is key to safely reopening the economy. But a new model shows that if testing is not paired with “smart containment,” it could backfire.

Finance & Accounting

How to Secure Credit During a Financial Crisis

The key? Don’t tap your best collateral in good times.

TCV's Woody Marshall on how entrepreneurs can lead through COVID-19, and what the investment landscape will look like going forward.
Entrepreneurship

Podcast: “This Is a Time for Management Teams to Earn Their Stripes.”

In this special episode of The Insightful Leader, veteran venture capitalist Woody Marshall discusses the investment landscape and the importance of leadership through the pandemic.

Wayfair's Steve Oblak explains why the COVID-19 crisis poses a unique growth opportunity for e-commerce.
Strategy

Podcast: Wayfair Has Seen a Spike in New Customers. Here’s How It Plans to Keep Them.

In this special episode of The Insightful Leader, a conversation with the company’s chief merchandising officer about adapting for an unprecedented future.

The Latest: Our Faculty on the Coronavirus, Business, and the Economy

Finding a job during a pandemic. Plus, the fate of the 1918 “flu babies.”

Leadership

You’ve Worked Hard to Earn Your Team’s Trust. What Happens If Layoffs Are Necessary?

Layoffs are brutal. But the news is easier to accept from leaders who consistently display honesty, competency, and concern for their employees.

Marketing

How Have Top Marketers Responded to the Pandemic? With Rapid Innovation.

Leaders in industries from healthcare to casual dining are fast-tracking changes to the customer experience. Here are four of their stories.

Organizations

Too Much Cross Talk. Too Little Creativity. How to Fix the Worst Parts of a Virtual Meeting.

Six tools from an unlikely place—improv comedy—to use on your next Zoom call.

Innovation

The U.S. Is Full of Innovative Thinkers. The Government Needs to Marshal All of Them to Fight Covid-19.

Here’s how we can accelerate efforts to reduce the spread, develop treatments, and find a vaccine.

Policy

What Can the Federal Government Do to Get the Economy Back on Track?

A former White House economist weighs the pros and cons of job-retraining programs, aid for states, and universal basic income.

Policy

How Is the Pandemic Affecting Antitrust Enforcement?

Deals will be ramping up again soon. Companies shouldn’t expect a free pass from regulators.

Careers

How to Coach Your Sales Team through the Pandemic (and Beyond)

The founder of the Kellogg Sales Institute offers tips for adapting to this high-stakes moment.

Careers

Your Professional Development Doesn’t Need to Be Put on Hold

You can still seek out ways to stretch yourself or test out a new career path—even during a pandemic.

Kellogg Executive Education Videos

Marketing

The AI Marketing Canvas

As companies begin to turn their focus to recovery and the long term, we turn our focus to building marketing capabilities. In this session, Jim Lecinski addresses how marketers can think about AI and machine learning and discusses how to develop a strategy and plan for implementing AI as part of their marketing approach.

Innovation and Entrepreneurship

The pandemic has led to economic upheaval that has disrupted business as usual. Kellogg faculty experts Linda Darragh, Troy Henikoff and Sara Moreira discuss how small enterprises and new entities are faring in these times. They also provide practical, strategic insights for your organization and the ecosystem of your value-chain partners.

Sustaining Leadership

The COVID-19 pandemic has created an extended crisis, requiring executives to lead well beyond an initial reaction phase. Adjunct Professor and retired Navy Adm. Michael Rogers discusses the challenges ahead and the skills needed to effectively lead organizations through long, uncertain times.

Kellogg Insight Coverage

A leader is resilient in face of adversity.
Leadership

How to Build Resilient Habits into Your Daily Life

Life today is complicated. Here are some simple ways to stay energized and motivated.

TCV's Woody Marshall on how entrepreneurs can lead through COVID-19, and what the investment landscape will look like going forward.
Podcast Entrepreneurship

Podcast: “This Is a Time for Management Teams to Earn Their Stripes.”

In this special episode of The Insightful Leader, veteran venture capitalist Woody Marshall discusses the investment landscape and the importance of leadership through the pandemic.

Entrepreneur's touchless payment opportunity during COVID19
Entrepreneurship

Amid the Pandemic, Entrepreneurs Can Still Find Opportunity

The crisis provides fertile ground for startups in spaces like telehealth and touchless payment. Other startups will need to get creative.

Wayfair's Steve Oblak explains why the COVID-19 crisis poses a unique growth opportunity for e-commerce.
Podcast Strategy

Podcast: Wayfair Has Seen a Spike in New Customers. Here’s How It Plans to Keep Them.

In this special episode of The Insightful Leader, a conversation with the company’s chief merchandising officer about adapting for an unprecedented future.

Workers in less work-from-home-friendly sectors suffered greater economic consequences of COVID-19.
Economics

Why the Next Round of COVID-19 Aid Should Target Industries That Can’t Work from Home

A new study pinpoints which sectors—and which workers in those sectors—suffered the most. Congress should take note.

A leader handles a long-term crisis.

As the Crisis Drags On, Here’s How Leaders Can Maintain Momentum

The adrenaline has faded. All-nighters are not sustainable. A retired Navy admiral explains what needs to happen now.

A man is anxious to walk into work.
Careers

Exhausted by Working from Home? Anxious about Going Back?

Tips from a clinical health psychologist on managing the work-related stressors that may be affecting your mental health.

To maintain your personal space during a pandemic, game theory suggests that you need to be unpredictable.
Strategy

Tired of People Invading Your Six-Foot Bubble? Game Theory Has a Solution.

Well, not exactly. But it does offer a new way of thinking about the problem.

A professional sees himself in the mirror.
Careers

Your Professional Development Doesn’t Need to Be Put on Hold

You can still seek out ways to stretch yourself or test out a new career path—even during a pandemic.

“Smart containment” offers better health and economic outcomes than quarantines alone.
Policy

The Wrong Way to Ramp Up COVID-19 Testing

Robust testing is key to safely reopening the economy. But a new model shows that if testing is not paired with “smart containment,” it could backfire.

Leadership

Easy Hacks to Improve Your Virtual Meetings

From “speed-storming” to building a team charter, these ideas boost creativity and comfort on video calls.

meeting participants improv
Organizations

Too Much Cross Talk. Too Little Creativity. How to Fix the Worst Parts of a Virtual Meeting.

Six tools from an unlikely place—improv comedy—to use on your next Zoom call.

A policy maker debates how to help the economy during COVID-19.
Economics

The Treasury’s Former Chief Economist Takes Stock of the Pandemic’s Economic Impact

Kellogg’s Janice Eberly zeroes in on a few data points that demonstrate the massive challenge policymakers face.

A male scientist's lab is better funded than a female scientist's lab.
Innovation

The U.S. Is Full of Innovative Thinkers. The Government Needs to Marshal All of Them to Fight Covid-19.

Here’s how we can accelerate efforts to reduce the spread, develop treatments, and find a vaccine.

American Capitol Building wearing mask
Policy

What Can the Federal Government Do to Get the Economy Back on Track?

A former White House economist weighs the pros and cons of job-retraining programs, aid for states, and universal basic income.

A businessman in debt is worried.
Finance & Accounting

Taking on Debt Can Help a Company Grow—Until a Crisis Hits

A new study shows how highly leveraged companies have less flexibility to innovate in a downturn.

A home made of dollar bills blows away
Economics

Here’s How Americans Are Spending Their Stimulus Checks

Real-time data pinpoints what we’re buying, and who’s spending the fastest.

A private equity fund manager looks at all his deals on hold because of COVID-19.
Finance & Accounting

What Happens When Private-Equity Firms Start Making Deals Again?

There will be more buyout opportunities, but fewer on-site visits will make due diligence more difficult.

Working from home with children out of school.
Careers

Under Quarantine, It’s Not Marriage-as-Usual

A relationship researcher offers advice for cooped-up couples. Plus, how to preserve your work friendships.

Does private equity backing make firms stronger or weaker?
Finance & Accounting

What the Current Crisis Means for Private Equity

Access to capital will likely buoy some PE firms and the companies they back. Others will be less lucky.

Leadership

A Pastor (and Management Professor) on Taking Care of Your Team during the COVID-19 Crisis

Share in their sacrifice. Don’t preach. And ask these three questions.

Executive choosing path of short-term thinking.
Finance & Accounting

The COVID-19 Crisis Reveals How Short-Term, Shareholder-First Thinking Still Rules the Day

From questionable buybacks to overly restrictive M&A clauses, a recent pledge to consider other stakeholders is ringing hollow.

Research on compartmentalizing reveals an unexpected benefit of working from home.
Podcast Leadership

Podcast: Sure, Take That Zoom Call in Your Sweatpants. It Might Make You a Better Person.

When we stop compartmentalizing our home and work selves, we tend to act more ethically. Find out why on this episode of The Insightful Leader.

A store closes because of COVID-19
Economics

Companies Need to Prepare Today to Survive the Next 18 Months

An economist explains how leaders can try to lower fixed costs, retain workers, and mind their brands.

Team conducts zoom meeting
Leadership

How to Lead Your (Suddenly Virtual) Team through a Crisis

It’s going to require a shift in management style—and a healthy dose of overcommunication.

Economics

A Closer Look at Consumer Stockpiling During the Coronavirus Crisis

Researchers examined how households responded to shelter-in-place orders. They uncovered some surprises.

Marketing

Four Steps Marketers Can Take to Navigate the Pandemic

Step one: Press pause. Step two: Rethink everything.

When disease is rampant, knowing your health status can lead you to choose more intensive tasks, and increase your productivity.
Organizations

How Infectious-Disease Testing Can Improve Employee Performance

A new study on malaria prevention shows that employees who know their health status become more productive at work.

A CEO consults with a colleague.
Leadership

Your Organization Needs a Coronavirus “War Room”

And other advice on making tough choices during a pandemic.

Leadership

What Strong Crisis Leadership Looks Like during the Pandemic

COVID-19 is providing a crash course in crisis management. Leaders who display empathy, transparency, and aspiration will stand out.

The Latest: Our Faculty on the Coronavirus, Business, and the Economy

Finding a job during a pandemic. Plus, the fate of the 1918 “flu babies.”

A job hunter googles job information.
Economics

The Unprecedented Stock-Market Reaction to COVID-19

A new analysis explains why this pandemic really is different.

woman and dog look out at closed businesses
Policy

Containing COVID-19 Will Devastate the Economy. Here’s the Economic Case for Why It’s Still Our Best Option.

The death toll from failing to contain the virus will be far more costly to society.

Did the permanent income hypothesis hold up during the government shutdown?
Policy

How to Shore Up State and Local Budgets during a Coronavirus Recession

State governments are responsible for implementing much of the social safety net. They’ll be looking to the federal government for extra help.

China's expanded monetary policy after the Great Recession helped support less productive companies.
Economics

Take 5: What Previous Recessions Can Teach Us about the Coronavirus Crisis

From stimulus strategies to how businesses will fare, research on past downturns can help inform our outlook today.

supply chains stretch across the globe
Operations

The Coronavirus Has Upended Supply Chains. Here’s How Companies Can Prepare for the Next Disruption.

There are strategies that both large and small companies can implement to make their manufacturing more agile.

distiller makes hand sanitizer
Social Impact

What Your Business Can Do to Help the Community during the Coronavirus Crisis

Want to take action but don’t know how? Answering these three questions can get you started.

Team teleconference in storm
Leadership

Two Principles for Leading Your Organization Through the COVID-19 Crisis

A former Fortune 500 CEO offers a way forward during this time of unprecedented uncertainty.