Authors
David Austen-Smith
Jeanne M. Brett
Alexander Chernev
David Dranove
Andrea Eisfeldt
Timothy Feddersen
Karsten Hansen
Robert Korajczyk
Angela Y. Lee
Beverly Walther
Articles
March 2, 2020
Yes, Investors Care About Gender Diversity
By recruiting more women, tech and finance companies stand to add millions to their stock value.
David Daniels, Jennifer Dannals, Thomas Lys and Margaret A. Neale
March 2, 2020
Take 5: What Business Leaders Can Learn from the World of Sports
Specialists and scrappy underdogs can be just as indispensable in the office as they are on the playing field.
Brayden King, Rima Touré-Tillery, Brian Uzzi, Noshir Contractor, J. Keith Murnighan and Daryl Morey
March 2, 2020
When Do We Identify with the Bad Guy?
What started as research into consumer psychology led to deeper questions about human nature.
Rebecca J. Krause and Derek D. Rucker
March 2, 2020
When Do Open Borders Make Economic Sense?
A new study provides a window into the logic behind various immigration policies.
João Guerreiro, Sergio Rebelo and Pedro Teles
March 3, 2020
How a “Hypocrisy Intervention” Could Reduce Hostility toward Muslims
People are often hypocritical in how they assign blame for terrorist attacks. Highlighting this could help change attitudes.
Emile Bruneau, Nour Kteily and Ana Urbiola
March 11, 2020
Podcast: Is Management Training Worth It?
And which managers stand to benefit most? Find out on this episode of The Insightful Leader.
Nicola Bianchi
March 18, 2020
Many Funds Have Committed to Socially Responsible Investing—But Few Are Following Through
As money flows into ESG funds, new evidence shows that most asset managers aren’t actually changing their investment behaviors.
Soohun Kim and Aaron Yoon
March 19, 2020
Two Principles for Leading Your Organization Through the COVID-19 Crisis
A former Fortune 500 CEO offers a way forward during this time of unprecedented uncertainty.
Harry M. Kraemer
April 2, 2020
The Latest: Our Faculty on the Coronavirus, Business, and the Economy
Finding a job during a pandemic. Plus, the fate of the 1918 “flu babies.”
Kellogg INSIGHT
March 21, 2020
What Your Business Can Do to Help the Community during the Coronavirus Crisis
Want to take action but don’t know how? Answering these three questions can get you started.
Megan Kashner
March 23, 2020
The Coronavirus Has Upended Supply Chains. Here’s How Companies Can Prepare for the Next Disruption.
There are strategies that both large and small companies can implement to make their manufacturing more agile.
Sunil Chopra
March 24, 2020
Take 5: What Previous Recessions Can Teach Us about the Coronavirus Crisis
From stimulus strategies to how businesses will fare, research on past downturns can help inform our outlook today.
Ravi Jagannathan, Filippo Mezzanotti, Sara Moreira, Jacopo Ponticelli and Scott R. Baker
March 25, 2020
How to Shore Up State and Local Budgets during a Coronavirus Recession
State governments are responsible for implementing much of the social safety net. They’ll be looking to the federal government for extra help.
Therese McGuire and Kim Rueben
March 26, 2020
Containing COVID-19 Will Devastate the Economy. Here’s the Economic Case for Why It’s Still Our Best Option.
The death toll from failing to contain the virus will be far more costly to society.
Martin Eichenbaum, Sergio Rebelo and Mathias Trabandt
March 30, 2020
Podcast: Designing Social Impact Programs That (Really) Work
On this episode of The Insightful Leader: if a business is to survive in the long run, it’s no longer enough to make small changes to address inequality and climate change.
Megan Kashner
April 1, 2020
The Unprecedented Stock-Market Reaction to COVID-19
A new analysis explains why this pandemic really is different.
Scott R. Baker, Nicholas Bloom, Steven J. Davis, Kyle Kost, Marco Sammon and Tasaneeya Viratyosin
April 1, 2020
A New Product Release Often Sets Off a Customer Frenzy. But How Long Does It Last?
When consumers replace the old with the new, surprising trends emerge. A new mathematical model can better predict long-term sales.
Ching Jin, Chaoming Song, Johannes Bjelland, Geoffrey Canright and Dashun Wang
April 2, 2020
What Strong Crisis Leadership Looks Like during the Pandemic
COVID-19 is providing a crash course in crisis management. Leaders who display empathy, transparency, and aspiration will stand out.
Timothy Feddersen
April 3, 2020
When Building Your Brand, First Find Your Purpose
A conversation with the CMO of online bank Ally about staying committed to your company’s purpose as the organization grows.
Eric Leininger and Andrea Brimmer
April 8, 2020
Four Steps Marketers Can Take to Navigate the Pandemic
Step one: Press pause. Step two: Rethink everything.
Timothy Calkins
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