Data Analytics
Strategy
从 Zillow 和 Zoots 中吸取经验
通过服务库存的管理提高绩效
Researchers: Sunil Chopra and Martin Lariviere
Marketing
Predicting Customer Lifetime Value
When is it sensible to give perks to customers?
Researchers: Edward Malthouse and Robert C. Blattberg
February 1, 2008