A magazine of research and ideas from the
faculty of the Kellogg School of Management

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July 18, 2016

Podcast: Did That Online Sneaker Ad Entice You to Buy? It’s Hard for Marketers to Tell.

Many measurement techniques are flawed. Kellogg and Facebook researchers share what can be done.

Brett Gordon, Florian Zettelmeyer, Neha Bhargava and Dan Chapsky

August 1, 2016

How Much Do Brokerage Firms Benefit from Political Connections?

Politicians can’t trade on insider information—but the firms they talk to can.

Dane M. Christensen, Michael B. Mikhail, Beverly Walther and Laura A. Wellman

August 1, 2016

We Remember Our Coworkers’ Misdeeds, but What about Our Own?

“Unethical amnesia” helps preserve our positive self-image.

Maryam Kouchaki and Francesca Gino

August 1, 2016

Companies Brag about Being Innovative. Should They?

Certain circumstances make customers wary of innovative brands.

Kelly Goldsmith, Jeffrey S. Larson and B. J. Allen

August 1, 2016

A Clever Strategy to Combat Free Riding

In any collaboration, the temptation to slack off is strong.

Jakša Cvitanić and George Georgiadis

August 1, 2016

Understanding Power Dynamics Will Make You More Persuasive

How powerful you feel affects the messages you convey—and the ones you want to hear.

David Dubois, Derek D. Rucker and Adam D. Galinsky

August 2, 2016

4 Tips to Gain Influence in Your Organization

You have more power than you think—here’s how to harness it.

William Ocasio

August 3, 2016

What Does It Take to Foster a “Culture of Responsibility” like the U.S. Army’s?

An inside look at why soldiers line up to take the blame.

Edward (Ned) Smith and Col. Brian Halloran

August 9, 2016

Disposable Income Is Rising in Africa. What Happens Next?

A Q&A about growth trends in African markets.

Ameet Morjaria and Aubrey Hruby

September 6, 2016

How to Be a Good Boss: Start by Understanding Why You Want to Lead

Research explores the pros and cons of two distinct leadership styles.

Jon Maner and Charleen R. Case

September 6, 2016

How to Help Prevent the Powerful from Abusing Their Privilege

High expectations for ethical behavior can keep powerful people in line.

Miao Hu, Derek D. Rucker and Adam D. Galinsky

September 7, 2016

Does the H-1B Visa Program Hurt American Workers?

At least in one industry, these applicants appear to take jobs others do not want.

Daniel Aobdia, Anup Srivastava and Erqiu Wang

September 7, 2016

Six Tools for Communicating Complex Ideas

Business leaders need to know how to make their information stick.

Mitchell A. Petersen

September 7, 2016

Don’t Wait to Be Asked: Lead

A roadmap for increasing your influence at work.

Harry M. Kraemer

September 9, 2016

How Offering a Ship-to-Store Option Comes at a Cost

It delights customers, but managing inventory becomes more complicated.

Santiago Gallino, Antonio Moreno-Garcia and Ioannis Stamatopoulos

September 13, 2016

Remaking Marketing Organizations for a Data-Driven World

A Q&A with United Airlines’ CMO on how to avoid becoming “an artifact of a prior era.”

Thomas O'Toole and Eric Leininger

October 3, 2016

Podcast: Think You Understand Why Ideas Go Viral? Big Data May Change Your Mind

From tweets to scientific discoveries, human behavior is surprisingly predictable.

Dashun Wang and Duncan Watts

October 3, 2016

Beefing Up Collateral Laws Could Encourage Banks to Lend

In many emerging economies, businesses without real estate struggle to access credit.

Charles W. Calomiris, Mauricio Larrain, José Maria Liberti and Jason Sturgess

October 4, 2016

How to Nurture Your Superstar Employees

Focus on these three traits to help your top performers flourish—and stick around.

Carter Cast

October 5, 2016

How to Use Data Visualization to Improve Your Business

Understanding how our minds read visualizations can help answer your organization’s most important questions.

Steven Franconeri and Joel K. Shapiro

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