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April 2015

Innovation

What Does Not Kill Your Business Makes It Stronger

New ventures—and established companies—need a “killer experiment” to test their viability.

Finance & Accounting

Always Be Closing

Practical tips for success in real estate development.

March 2015

Finance & Accounting

Maximize the Returns, Lower the Risk

Using the right tools to grow savings and improve investment outcomes.

Entrepreneurship

How to Exploit Your Startup’s Constraints

Good entrepreneurs use their lack of resources to their advantage.

Finance & Accounting

Using the Lure of a Lottery to Spur Savings

Now legal in the US, prize-linked savings accounts use the excitement of a jackpot drawing to encourage people to grow savings.

Leadership

How to Keep Employees Motivated in the Absence of Promotions

Other incentives can keep employees happy in flat organizations.

Leadership

A Board’s Eye View of Reputation Management

When bad news surfaces, what is your plan?

Economics

To Bluff or Not to Bluff

Game theory says it’s pure mathematics. But human psychology matters, too.

Marketing

Offering Points and Prizes Can Draw Customers

We overestimate how likely we are to win, making us willing to take a gamble on low-cost purchases.

February 2015

Leadership

See How the Right Diversity of Skills Can Help Your Team

Mix and match NBA lineups with this infographic.

Like in basketball, using data and information around you to call the shots can lead to a big wins.
Strategy

Using Data to Call the Shots

Houston Rockets GM Daryl Morey talks leadership, decision making, and crunching numbers in the NBA.

Entrepreneurship

Turning Problems into Profit

A transportation entrepreneur shows how to launch and grow a B2B start-up.

Leadership

Podcast: Mining NBA Data for Leadership Lessons

Houston Rockets GM Daryl Morey and Kellogg School faculty talk data analytics and team composition.

Leadership

How Diverse Should Your Team Be?

NBA data point to a sweet spot in balancing diversity and similarity of skills.

January 2015

Finance & Accounting

When Uncertainty Lingers, Growth Lags

Companies’ reluctance to act in the wake of a country’s economic shock can inhibit growth as much as the original shock itself.

Leadership

Leading JC Penney Back to Growth

Three ways retailers can overcome leadership quagmires.

Leadership

Starting Off 2015 Right

Staying motivated to achieve personal and business growth.

Finance & Accounting

What Will It Take to Regulate the Stock Markets?

Better data and better cooperation are needed.

How Citibank’s Culture Allowed Corruption to Thrive

Leaders can learn from a whistle-blower’s case against CitiMortgage.

Leadership

Social Class Affects Why We Lie

The powerful are more likely to lie for their own benefit, and the powerless to help others.

Leadership

Why Bad Bosses Sabotage Their Teams

Bosses who crave power but fear they might lose it can undermine their teams’ productivity.

Transforming Mining into a Development Industry

Can the industry become a responsible, reliable partner for local communities and the environment?

December 2014

Nonprofit Collaborations Can Be Beneficial but Tricky

The complicated business of growing organizational mission.

Finance & Accounting

Understanding How Stock Traders Forage for Profit

Day traders behave like bees when deciding what to buy and sell.

Finance & Accounting

Is Your Household Liquid Enough?

Ample cash reserves aid households when faced with the unexpected.

Marketing

What Donors Need to Hear to Open the Checkbook

Insights from marketing on how charities can grow by appealing to different kinds of donors.

Policy

Fixing the Next Mortgage Crisis

What if mortgages could be refinanced automatically?

Leadership

How to Grow for the Greater Good

Nonprofits joining forces should keep these tips in mind.

Leadership

Don’t Run in the Pentagon

Leadership lessons from a career in the military.

November 2014

Leadership

Empowering Employees as Leaders

A manufacturer succeeds with an employee-centric culture.

Marketing

Marketing Gets Personal

Leading executives explain how technology is changing the field—and who will lead the charge

Marketing

Can Your Business Benefit from Neuromarketing?

When a trip inside the brain is worth it.

Leadership

Where the Employees Are the Leaders

Prioritizing employee leadership helps Barry-Wehmiller differentiate in manufacturing

Marketing

It’s Not About You. It’s About Me.

Scarcity can drive us to altruism—when it serves our own interests

Policy

Keeping in Justice’s Good Graces

A discussion with Aviv Nevo on his tenure at the Department of Justice

October 2014

Finance & Accounting

How Malls Die—and How Your Business Could Be Next

When retail-store locations go under, they drag nearby stores down too.

Relationships at work must be nurtured, too.
Leadership

For Better or for Work

Insights from intimate relationships could soon find their way into the office

Build a Better Brainstorm

How to capture all the ideas in the room.

Networking Is a Dirty Business

Seeking out professional connections leaves people feeling morally, and physically, dirty.

Marketing

Plastic Problems

When giving credit card users more information can backfire

September 2014

Too Much Good Press?

A Saudi homeware company’s great reputation might just be hampering its growth.

Economics

Is Economic Growth a Question of Culture?

A decade of research shows how culture seeps into economic decisions.

Leadership

When Marketers Step into the C-Suite

Four top executives on building credibility with company leadership

Strategy

Getting the Growth Strategy Right

In industries ripe for supercompetitors, adopting the right growth strategy is key.

August 2014

Leadership

Book Excerpt from Invent, Reinvent, Thrive

Larry Levy reinvented his real estate business as a restaurant business, but his biggest success came when he reinvented again

Leadership

Is Constant Reinvention the Key to Success?

An interview with Lloyd Shefsky about Invent, Reinvent, Thrive.

Economics

Online Brands Show Their Stuff Offline

Building brick-and-mortar showrooms can have big payoffs for online retailers.

Leadership

Pump Up the Jams and Feel Powerful

The right background music can affect how you construe information and your willingness to take initiative.

Policy

The Hidden Benefits of Unemployment Insurance

A pioneering study reveals that the benefits of unemployment insurance include reductions in mortgage defaults and improved access to credit.

July 2014

Leadership

Are Bean Counters More Selfish?

Emphasizing a “calculative mindset” encourages people to act more selfishly and less ethically when making decisions.

Strategy

Finding the Right Justifiers

In B2B sales, suppliers and purchasers can work together to streamline nonstrategic purchasing for the good of both parties.

Marketing

How to Achieve Focused Growth

An interview with Sanjay Khosla and Mohan Sawhney about their new book, Fewer, Bigger, Bolder.

Policy

A Fine Fiscal Balance

A conversation with Jan Eberly on sustainable fiscal policy.

Policy

More Insurers, Lower Premiums?

Evidence from U.S. health insurance marketplaces.

June 2014

Marketing

Bright Lights, Big Feelings

Emotional responses intensify when you turn up the lights.

Policy

Does Immigration Increase Crime?

Nationwide statistics suggest no impact on violent crime.

Marketing

Parents, Listen Up! (Kids, Never Mind!)

Marketers should tout the health benefits of their food products to parents—but shouldn’t let children get wind of them.

Strategy

Bonus Chapter from Roadside MBA: Profitable Growth in the Heartland

What happens when three economists hit the road in search of strategy insights from small- and medium-sized businesses?

Strategy

An Interview with Mike Mazzeo about Roadside MBA

Backyard lessons for entrepreneurs, executives, and small business owners.

May 2014

Marketing

Excessive Expectations

How trumpeting your product as the absolute best might set you up for a fall.

Politics & Elections

Happy Voters or Happy Outcomes?

In corporations, academia, and the papal conclave, transparent voting and voter privacy interact in surprisingly complex ways.

Total Compensation

An interview about trends in CEO pay.

Marketing

Cookies, Cocktails, and Charitable Giving

Remind potential donors of the luxuries they could purchase instead—and watch donations rise.

This customer may be a harbinger of new product failure
Marketing

The Customers You Do Not Want

If these “harbingers of failure” love what you do, you are in trouble

April 2014

Leadership

The All-Star Pitcher’s Advantage

An infographic illustrating the connection between pitcher status and umpire bias.

Innovation

The First Eighteen Months

An interview with Rob Wolcott about surviving as a corporate innovator

Economics

The Sluggish Multitasker

Cognitive demands aside, multitasking can be inefficient and demoralizing

Policy

Red Ink, Red-Eyed Judges, and the High Costs of Crowded Bankruptcy Courts

The timing of a bankruptcy filing shapes the verdict and has consequences for all of us

Leadership

Calling a Strike a Strike

In Major League Baseball, a pitcher’s star status leads to favorable calls

March 2014

Careers

Want to Work in Science? Men Have the Advantage

How gender discrimination affects hiring

Social Impact

Corporate Activism Yesterday, Today, and Tomorrow

An interview about how social movements continue to shape corporate behavior.

How to Stop Worrying and Love the Robot That Drives You to Work

Discomfort about “botsourcing” can be reduced by manipulating the human-like attributes of machines.

Careers

Status and the Social Network

Social status determines how individuals approach opportunity under job threat.

February 2014

Social Impact

The Rise of Private Regulation in Global Commerce

Here’s how business leaders can address the resulting risks

The Economic Case for Soaring CEO Pay

A new study suggests a method in the madness

Leadership

Will Work for Stock Options

A $1 CEO salary can signal confidence—or danger

Leadership

Do Former Soldiers Make Better CEOs?

Chief executives with military experience perform better under pressure and are much less likely to commit corporate fraud

January 2014

Economics

Statistics That Hurt

Racial discrimination still affects Black workers’ wages

Policy

Making the Grade

Some students are disadvantaged in the culture of higher education—but there may be a simple remedy

Finance & Accounting

To Beat Debt, Consider Starting Small

Paying down smaller balances first may motivate you to become debt free

Marketing

Pain and Pleasure in Persuasion

When framing messages, don’t forget that emotions rule

December 2013

Policy

A Year at the FTC

Combinations, conduct, and competition in healthcare

Organizations

Rich and Unhappy—and Fine with Unethical Behavior?

Ethics, income, and feelings of well-being influence each other in unpredictable ways

Policy

Plenty of Costs, Plenty of Benefits

A Q&A with Craig Garthwaite about the new insurance exchanges

Policy

Acquiring the Competition

Does Obamacare encourage healthcare providers to consolidate?

Leadership

Leaders Do Matter—But When Does Their Gender Matter, Too?

Countries with high levels of ethnic diversity often suffer from slow economic growth—unless there is a woman in charge

November 2013

A Virtuous Mix Allows Innovation to Thrive

The right mixture balances conventionality, novelty, and collaboration

Marketing

The Second-Mover Advantage

A primer on how late-entering companies can compete with pioneers.

Leadership

Powering Through the Interview

A powerful mindset can help applicants land the job

Corporate Culture—Not Lip Service—Counts

Establishing a bona fide “culture of integrity” can be costly for a corporation, but the economic returns are real

October 2013

To Motivate, Better to Take Away Than to Give

The right way to frame incentives

Leadership

Managing Trust in the Workplace

The perils of breaking promises to employees

Innovation

When the Experts Are Biased

Do experts on committees help or hinder decision making?

Policy

Looking Good for the Regulators

Efforts to avoid regulator scrutiny come with downsides

September 2013

What Big Pharma Wants in a Partner

For pharmaceutical companies looking to partner with biotech start-ups, scientist reputation and status play an important role

Finance & Accounting

A Crystal Ball for the Courtroom

A new model predicts the outcome of securities fraud class action lawsuits

Marketing

When Two Products Are Less Than One

Why Bundling Can Sometimes Hurt Sales

Organizations

Doing Business in the Middle East

Americans and Middle Easterners approach negotiations differently

August 2013

Policy

Freed from Employment Lock

Obamacare may lead people to choose to leave the labor market.

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